
DISRUPT OR BE DISRUPTED
The 28th Property Portal Watch Conference will be held in Bangkok from 26th to 27th February 2020.
Under the theme “Disrupt or Be Disrupted” the conference runs for two days and will feature expert Industry Speakers, Innovative Companies at the forefront of the online real estate industry, and amazing Social Events around the conference that are perfect for networking.
AGENDA
8:30 -9:00 :
Registration
Session 1: Disrupt or Be Disrupted – Innovation Changing the Way Markets Work
9:20 -9:50 :
the future of classifields and marketplaces
Malcolm Myers
Founder & CEO, European Internet Ventures (Switzerland)
Session Summary
With over a decade’s experience in M&A and capital raising for online marketplaces and online classifieds businesses, Malcolm Myers has seen it all.
This presentation looks at where the online classifieds and marketplaces industries are heading and how existing players can prepare for the future and where new players can exploit weaknesses to capture new opportunities.
9:50 -10:20 :
Building an Asian End to End Prop Tech Player
Georg Chmiel
Executive Chairman, Juwai IQI (China)
Session Summary
Juwai started life as an advertising platform for Chinese buyers to quickly and simply find international properties to meet their needs.
However, through the merger with iQi, Juwai has redefined its business and identified opportunities to disrupt the industry.
This session looks at how Juwai is building an end to end prop tech player in Asia.
10:20 -10:50 :
Building a Portfolio of Leading Profitable Businesses
Patrick Grove
CEO, Catcha Group (Malaysia)
Session Summary
The Catcha Group has founded a wide range of businesses through the SE Asian market – including iProperty, Frontier Digital Ventures, iCar and iFlix.
This session looks at how these businesses were founded, the lessons learned throughout the process of building the Catcha Group.
10:50 -11:30 :
Networking Break. Coffee and Tea provided in foyer
Session 2 – From Classifieds to Transactions – How Businesses are Approaching the Evolution
11:30 – 12:00 :
iBuyers – Future or Fad?
Simon Baker
Executive Chairman, Online Marketplaces / Property Portal Watch
Session Summary
The iBuyer business model is a hot topic of discussion in the property marketplace industry. We have Opendoor, Knock, Zillow and many others around the world raising high levels of capital chasing the arbitrage of buying and selling of property.
This session does a deep dive into the industry, discusses the pros and cons of the model and whether there is true value in what these businesses are doing.
12:00 – 12:30 :
Innovation in General Classifieds
Tiwa York
Head Coach, Kaidee (Thailand).
Session Summary
Kaidee is a Thai based general classifieds site. They operate across cars, jobs, homes and much more. Core to its business operations is innovation.
This session discusses how Kaidee thinks about innovation in the classifieds market and in particular, the general classifieds segment.
12:30 – 13:00 :
Closing Transactions Online with a Credit Card
Amad Almsaodi
CEO, Aqarmap (Egypt)
Session Summary
Aqarmap is the market leader in Egypt. They have pioneered closing transactions online by allowing consumers to book units using their credit card.
Aqarmap will share with us how they are evolving this model and addressing its scalability limitations and how they are addressing the risk of alienating and upsetting the agents.
13:00 – 14:30 :
Lunch. Free Time for Networking
Session 3 – Commercial Real Estate
14:30 – 15:00 :
How Propseller is Disrupting the Singapore Real Estate Transaction
Adrien Jorge
CEO, Propseller (Singapore)
Session Summary
Propseller is a Singapore based tech-powered real estate brokerage. Launched in 2018, they charge a low of 1% and provide a full-service real estate agency to help property owners sell high and fast.
This session discusses how they are disrupting the industry, the success they are having and the challenges they are facing.
15:00 – 15:30 :
Disruption in the SE Asian Flexible Office Space Market
Mario Berta
CEO, Flyspaces (Philippines)
15:30 – 15:55 :
Marketing Commercial Property in France – A New Approach
Tomi Blanchard
Co-Founder and CPO, Zoof (France)
15:55 – 16:35 :
Networking Break. Coffee and Tea provided in foyer
Session 4 – Technology Showcase – New Technologies Driving Change
16:35 – 17:05
Data Driven Decision-Making in Real Estate
Alex Storey
CEO, reomnify
Reomnify
Reomnify provides real estate Investors, househunters, tenants, advisors & innovators with a platform that enable more informed decision-making, enhanced visibility and improved ROI’s with the help of intelligent insights on key factors affecting their specific markets.
This session looks at how innovative new data is being gathered and used to make better decisions.
17:05 – 17:30
Creating Value with Dedicated Websites for New Developments
Nicolas Guillaud
CEO, Apimo (France)
17:30 – 18:00 :
Future of Asian Marketplaces and the iBuyer Model Panel
Malcolm Myers
Founder & CEO, European Internet Ventures (Switzerland)
Georg Chmiel
Executive Chairman, Juwai IQI (China)
Moderator
Simon Baker. Founder & Exec Chairman, OnlineMarketplaces / Property Portal Watch
18:00 – 18:05 :
Day 1 Wrap Up
Simon Baker
Executive Chairman, Online Marketplaces / Property Portal Watch
19:30 – 21:30 :
Gala Party
Rise Rooftop Bar
Akyra TAS Sukhumvit
7 Sukhumvit 20 Alley, Khlong Toei, Bangkok 10110, Thailand
Session Summary
BuyRentKenya is a leading player in the Kenyan online real estate market.
While Kenya is a relatively early stage market, there are many opportunities for BuyRentKenya to disrupt the local real estate industry.
This session explores how BuyRentKenya is rolling out their business in this early stage market
8:50 -9:30 :
Registration
Session 5 – Round Table Sharing of Experience
9:00 – 10:30 :
Round Table Break Out Groups
Facilitators
Simon Baker
Executive Chairman, Property Portal Watch
Malcolm Myers
Founder & CEO, European Internet Ventures (Switzerland)
Georg Chmiel
Executive Chairman, Juwai IQI (China)
Round Table
There will be four breakout sessions run simultaneously. Each session will cover a different topic and will be facilitated by a different leader.
Each discussion will run for 30 min and participants can move between the groups.
The three topics will be:
- Capital Raising – the opportunities and challenges (Malcolm Myers)
- Operational Excellence – KPI’s that matter, mortgages and insurance leads, key learnings (Georg Chmiel)
- Strategic Opportunities – moving into transactions (what works / doesn’t work), iBuyers and other strategic opportunities (Simon Baker)
10:30 -11:10 :
Networking Break. Coffee and Tea provided in foyer
Session 6 – Challenges of Early Stage Markets
11:10 -11:40 :
The Challenges and Opportunities of the African Market
Brenna Excell
Managing Director Consumer Classifieds, ROAM (Africa)
Session Summary
ROAM (Ringier One Africa Media) operates leading marketplaces in Sub-Saharan Africa connecting Africans to Opportunities. Their marketplaces cover cars, jobs, homes and general goods and services.
This session looks at the challenges and opportunities of operating in the early stage African market, how ROAM is tackling these opportunities and where they see classifieds marketplaces heading to next.
11:40 -12:10 :
Building a Disruptive Real Estate Marketplace in an Early Stage Market
Lizzie Costabir
CEO, BuyRentKenya (Kenya)
Session Summary
BuyRentKenya is a leading player in the Kenyan online real estate market and part of Ringier One Africa Media (ROAM) Groups of companies. We connect people and properties by ensuring the freshest listings and best deals in your market are conveniently available to you.
Why? We empower Kenyans through transparency and transform markets through technology. Whilst Kenya is an emerging market, there are many opportunities for BuyRentKenya to disrupt the local real estate industry.
This session explores how BuyRentKenya is rolling out their business in this early stage market.
They are building their business and how they are disrupting the local markets
12:10 – 12:40 :
The Challenges and Opportunities of Disrupting Early Stage Markets
Mathew Care
CEO, Digital Classifieds Group
Session Summary
The Digital Classifieds Group has built a strong position in some early stage SE Asian markets. They have the leading property marketplaces in Cambodia, Laos and Mongolia as well as a general classified marketplace in Laos.
This session discusses how they are building their business and how they are disrupting the local markets
12:40 – 14:00 :
Lunch. Free Time for Networking
Session 7 – Innovative New Marketplace Models
14:00 – 14:30 :
Disruptive Innovation in the Philippines Market
Anthony Leuterio
Founder, Filipinohomes (Philippines)
Filipinohomes
Filipinohomes provides real estate buyers in the Philippines with a one-stop-shop for a comprehensive range of real estate solutions.
Their mission is to become the largest property marketplace in the Philippines market.
This session looks at how Filipinohomes is building its business.
14:30 – 15:00 :
Using Innovation to Bring Order and Structure to the Indian Home Buying Process
Ashish Kukreja
CEO, Homesfy (India)
Session Summary
Homesfy was established in 2013 with the aim of simplifying the home-buying process and make the real estate transaction reliable, trustworthy and hassle-free.
This session looks at how Homesfy is trying to bring order and structure to the traditionally chaotic Indian home buying process.
15:00 – 15:30 :
Re-Writing the Rules of Long-Term Rentals in the Asian Market
Anthony McDonald
Co-Founder, Flat Monthly (Thailand)
Session Summary
Flat Monthly is a marketplace that is best described as the baby born out of an escapade between an OTA and a real estate classified platform. Frictionless online booking processes, with 360/VR imagery, digital contracts and online payments all combined with the traditional listing features of classifieds. Could this could be the new way of promoting and transacting long term rentals?
This session looks at how Flat Monthly is building their business and challenging the way property is rented in key SE Asian markets.
15:30 – 16:10 :
Networking Break. Coffee and Tea provided in foyer
Session 8 – How Leaders Think About Evolving Marketplaces and Business Models
16:10 – 16:40 :
Moving Closer to the Transaction in Japan
Keizo Tsutsui
Managing Officer – Lifull Co Ltd (Japan)
Lifull
Lifull is a leading property marketplace in the Japanese market. They have successfully transitioned their business from a pay to list model to a cost per lead model and are now working on getting closer to the transaction.
This presentation looks at how Lifull thinks about getting closer to the transaction, the challenges it faces and the opportunities it sees from successful execution.
16:40 – 17:10 :
Capital Raising and the Evolving Business Model
Andrew Olejnik
CEO and Founder, Homsters (Ukraine)
Session Summary
Recently Homsters has completed a significant capital raise including the likes of Ringier. During this process, the company learned many lessons and evolved its business model to release new pockets of value.
This session discusses how they approached capital raising, the lessons learned and how their business model is evolving with the injection of fresh capital.
17:10 – 17:40 :
How ShweProperty is Disrupting the Myanmar Real Estate Market
Justin Sway
CEO & Chairman, ShweProperty.com and JobNet.com.mm (Myanmar)
Session Summary
ShweProperty is a leading property marketplace in the Myanmar market. They are a highly innovative business operating both a classified’s advertising business as well as a real estate sales business.
This session looks at how Shweproperty is disrupting the Myanmar market and how innovation is a core part of the business
17:40 – 17:50 :
Conference Wrap Up
Simon Baker
Executive Chairman, Online Marketplaces / Property Portal Watch
19:00 – 21:00 :
DRINKS
RedSquare Rooftop Bar
Novotel Bangkok
25th floor of Novotel Bangkok, 27 Sukhumvit 4 Alley, Klongtoey, Bangkok 10110, Thailand
SPEAKERS

Simon Baker
Founder & Executive Chairman (Global) Online Marketplaces
Simon Baker
Simon Baker is the Founder and Executive Chairman of Online Marketplaces and Property Portal Watch. Involved with property portals for 15 years, he’s a well-recognized expert and industry consultant.
As former CEO/MD of the REA Group for 8 years, Simon led the group to its current market-leading position. When he joined REA Group in 2001, it had $4m in revenues, $6m in losses and an $8m market cap.
By 2008, the company presided over $155m in revenues, $35m in EBITDA and enjoyed a peak market cap of $1b. Simon is currently Chairman of the Mitula Group and Real Estate Investar and a serial portal founder and, investor.

Patrick Grove
CEO (Singapore)
Catcha Group
Patrick Grove
He is Co-Founder and Chairman of iflix, the leading SVoD service for emerging markets; Co-Founder and Director of iCar Asia, ASEAN’s No. 1 network of digital automotive portals; and Co-Founder of Frontier Digital Ventures, a leading operator of online classifieds in frontier markets.
Over the last decade, Patrick has been independently and widely recognised with numerous international awards, including: Global Leader of Tomorrow and New Asian Leader by the World Economic Forum; Young Entrepreneur of the Year by the Australian Chamber of Commerce, Singapore; Asia’s Best Young Entrepreneur by Bloomberg Business.

Malcolm Myers
Founder & CEO (Switzerland)
European Internet Ventures
Malcolm Myers
Malcolm has spent the past decade in online classifieds and marketplaces; first as Head of M&A at Naspers, and then at EIV, where he has advised on more than 100 investments in, and sales of, classifieds and marketplace companies. Malcolm’s experience cuts across all marketplace formats and verticals, and spans the globe from the US to Myanmar and from Estonia to Brazil.

Georg Chmiel
Executive Chair (China)
Juwai IQI
Georg Chmiel
Georg Chmiel is Chair of Juwai.com, the largest marketplace for international properties in China. Georg is also Chair of iCarAsia (ASX:ICQ), the number 1 online automotive portal for Malaysia, Thailand and Indonesia. He is non-executive Director of Mitula Group (ASX:MUA) and Centrepoint Alliance (ASX:CAF).
Georg was previously Managing Director and CEO of the iProperty Group (ASX:IPP), Asia’s No. 1 Online Property Group before it was sold to REA Group for over $750m. Georg was also Managing Director and CEO of LJ Hooker Group with 700 offices across nine countries providing residential and commercial real estate as well as finance services. Prior to his role with LJ Hooker, Georg held the position of CFO and General Manager International at REA Group and was instrumental in building a solid platform for expansion which allowed the group to grow exponentially.
With companies such as Deutsche Bank and McKinsey & Company, Georg has also built his expertise in the area of strategy, innovative technologies, distribution and corporate finance with a clear focus on growth companies and disruptive technologies.
Georg is the recipient of the Asia Pacific Entrepreneurship Award in 2016 and the Top Outstanding Leaders Asia Award in 2015. Georg is a member of the American Institute of Certified Public Accountants and a Fellow of the Australian Institute of Company Directors. He holds an MBA (INSEAD, France) and a Computer Science degree.

Brenna Excell
MD: Consumer Classifieds (Kenya) ROAM
Brenna Excell
Strategizing, building & delivering solutions for Africa, with a specific focus on the Online Classifieds Space for the last 3.5 years. I’m passionate about understanding our markets & users to measurably change their lives.
With a background in product, I believe in the power of the right technology to make a difference where it matters.
I build strong, empowered teams who believe in this vision and are equally driven to solve some of the most difficult problems facing African’s today.

Justin Sway
CEO (Myanmar)
ShweProperty.com
Justin Sway
Since 1992, Justin Sway was the Founder and CEO of FastTrack P/L, the number one provider of integrated Recruitment, Payroll / Billing and Finance applications to the staffing industry in Australia and New Zealand, with over 60% market-share and penetration into various parts of Europe and the Nordics. He successfully exited the business in 2012.
With over 20 years of business experience, working in over 15 countries globally, today – Justin is the CEO of ShweProperty.com and JobNet.com.mm which are recognised as Myanmar’s number one online classified websites attracting over 1.5 million visits every month.
With years of business experience, working in over 15 countries globally, today – Justin is the CEO of ShweProperty.com (Real Estate portal) and JobNet.com.mm (Jobs portal) which is recognised as Myanmar’s leading online classified websites attracting over 1.5 million visitors every month.

Amad Almsaodi
CEO & Founder (Egypt)
Aqarmap
Amad Almsaodi
Amad Almsaodi is the CEO of Aqarmap.com the leading Real Estate portal in Egypt. Almsaodi founded Aqarmap in 2011, and he managed to grow it to become the most effective marketing channel for Real Estate companies from an ROI perspective.
Prior to establishing Aqarmap, Almsaodi was the Project Manager for eBusiness at Boeing Aerospace in Seattle, Washington. Prior to that he worked with Nike as a Business Systems Analyst in the Supply Chain Management department. Concurrently, he taught eBusiness and eCommerce at Tacoma College in Washington. Almsaodi holds an MBA in Technology & Innovation Management, and a Bachelors degree in Information Systems from the University of Washington.

Mario Berta
CEO & Co-Founder (The Philippines) Flyspaces
Mario Berta
Currently Founder and CEO of FlySpaces.com a tech-start up that empowers SMEs to get access to flexible office and retail space. Raised more than USD 3 Million from regional investors in the SEA’s region. Philippines’ top real estate developers like The Net Group and Arthaland are among the investors.
Senior Consultant in the PLDT Group (Philippines’ largest Telecom and conglomerates) and various Conglomerates. Consulting about innovation, digital transformation, sales and Start-up Culture.
Formerly Nova Founder’s director for growth, a tech incubator and VC firm that boasts among its investor Richard Li (among HK’s richest tycoon) and Asia Regional Co-Founder of Rocket Internet’s Easy Taxi, Rocket Internet was the initial investors and incubator of Lazada and Zalora among others.
True global professional with extensive experience in leadership, strategy, innovation and expansion. Passionate about empowering and enabling people, developing businesses, and supporting companies and institutions all around the World.
Driven by success, strongly believes that we live in a World where relationships are the key to standing out of the crowd and excelling at doing business in present competitive environment.
Built, managed and trained successful sales teams in Africa and in the APAC region, including Papua New Guinea, Macau, Angola, Nigeria, Philippines, Malaysia and Hong Kong.
Area of expertise: Start-ups, IT / E-commerce, Mobile Payments, Social Media, Telecoms, Advertisement, Business Development / Sales, Training and Coaching.
“Asia Expert” by founding and running multiple businesses for 6 years +
Fluent in 4 languages: Italian, English, Spanish and Portuguese
Contestant in the famous business reality show “The Apprentice”, Spanish version.
Master Degree in Business & Economics from University of Turin with exchange in IE Business School (Madrid)
OMP (Owners Management Program) in IE Business School
Visiting Professor at IE business School
Endeavor Entrepreneur

Ashish Kukreja
CEO & Founder (India)
Homesfy
Ashish Kukreja
CEO and Founder of homesfy.in, India since 2013.
His entrepreneurial journey can be summarized in the transformation he created in the real estate business by bringing in structured advisory model replacing traditional broking approach scaling business from selling 10 homes out of a small office of 5 people in 2013 to over 1500 homes in 2019. All this together with150 plus bright advisors spread across 3 major Cities of the India.
Prior to this, Ashish held leadership position at one of India’s top stock broking firm. Where he use to manage assets worth $100mn. He regularly gets featured on business channels like CNBC & Zee Business.
Ashish holds a Master in Business ( Finance ) from IBS , Hyderabad

Tiwa York
Head Coach (Thailand)
Kaidee
Tiwa York
Tiwa York is the Head Coach of Kaidee (a.k.a CEO). He is passionate about changing lives through trading second hand goods, startups, and building great teams.
Along with a team of 5 awesome people, Tiwa founded an online C2C marketplace which is now known as Kaidee in 2011. In 2018, Kaidee had 1 million sellers, listing 8.7 million items, and reaching 30 million Thais.
Tiwa has been recognized for his passion, his leadership, and his efforts to build the team and culture at Kaidee. Prior to his current role, he worked in digital advertising with leadership roles in Admax Network and Omnicom Media Group.

Lizzie Costabir
CEO,
Buy Rent Kenya Ltd
Lizzie Costabir
Lizzie (as my team calls me) is an experienced and driven professional with an exceptional track record of successful campaigns in both advertising and marketing for local and international clients in the Kenyan market. A relationship catalyst with outstanding stakeholder management and partnership development. A hands-on team leader and a creative team player.
Voted in Top 25 Women in Digital 2018, Kenya

Keizo Tsutsui
Manager Intl. Operations (Japan) Lifull
Keizo Tsutsui
Keizo is the Managing Officer at LIFULL Co., Ltd., in charge of international operations, investment in startups and M&A. LIFULL operates homes.co.jp, Japan’s largest real estate portal, and owns subsidiaries such as Trovit, Mitula, DotProperty and Fashiola.
Keizo was in charge of LIFULL’s acquisitions of Trovit and Mitula.
Keizo has been in consumer internet industry since 1998. Prior to joining LIFULL, Keizo was at a Japanese venture capital where he helped 2 startups hands-on, and both went through IPO.
Before that, he was one of the early employees of Rakuten,
Japan’s largest e-commerce company, and now a sponsor of FC Barcelona.
Prior to Rakuten, he worked at The Boston Consulting Group and Merrill Lynch. He holds MBA from the Wharton School, University of Pennsylvania and BA in Astrophysics from Cornell University.

Mathew Care
CEO (Australia)
Digital Classifieds Group
Mathew Care
Mathew started his career as a banking and finance solicitor at global law firm Herbert Smith Freehills. In 2005 Mathew left Herbert Smith Freehills to undertake a series of businesses in real estate marketing, utility connection and online retailing. Mathew co-founded DCG with James Rodda in late-2013.
In his role as CEO, Mathew successfully leads the technology and marketing teams in Melbourne Australia and provides sales, marketing and strategic support to DCG’s in-market CEO’s across Asia. He is also adept at capital raising, mergers and acquisitions having secured multiple funding rounds and negotiated the purchase of a variety of DCG’s assets and investments.

Anthony McDonald
Co-Founder (Thailand) FlatMonthly
Anthony McDonald
Originally from Sydney, Anthony has been working in Asia for over 25 years, and is the visionary entrepreneur behind several successful businesses. A graduate in Finance and accounting, with a diploma in securities analysis and a Masters in Marketing, he founded and exited several businesses in the Automotive, Digital Marketing, Software, Hospitality and recently Proptech industries.
His hospitality venture won him over 10 local, regional and international awards in recent years work for the conceptualization, design and development of design hotels in the region. In 2017 the business was acquired by Flight Center Travel Group. At the time it managed 40 hotel projects in ASEAN, under his X2 and Away brands.
TICKETING
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FINAL OFFER
Masterclass and Conference Tickets - For the 2 days of Conference
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FINAL OFFER
Masterclass Tickets
Best Practice Masterclass held on February 25th
Startup
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apply today for a special price for the Conference
SPONSORS
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ONLINE CLASSIFIEDS & MARKETPLACES
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PITCH CLUB

Pitch your company and get the chance to present your business to 200+ attendees at the Property Portal Watch Conference in Bangkok. Buy your Conference Ticket and apply to Pitch Club.
If you become a finalist you get the chance to present your business during the Conference. You will be given 6 minutes to present to the attendees. Once you have finished, the judges will provide open and honest feedback on your business. Past participants have received funds, secured mentors and found new board members.
Each pitch is 6 minutes long and should:
– Overview the business.
– Articulate potential.
– Demonstrate progress made to date.
– Outline how much is being raised and at what rate.
MASTER CLASS
25 February
09:00 – 17:00

Simon Baker, founder and Chairman of Property Portal Watch, former CEO of the REA Group and serial digital investor, looks at best practices in global consumer marketing, industry sales, product development, company structure and capital raising.
LEARN HOW TO
Structure your business.
Generate and drive leads .
Glean approaches to marketing and building relationships.
Get tips on what to do (and not to do) when capital raising.
OBJECTIVES
Accelerate online classifieds growth and minimize wastage of time / money / effort.
To challenge how you are currently approaching your business.
To provide exposure on what others are doing around the world.
Provide practical ‘how to’ steps that any classifieds site can implement tomorrow.
To learn from each other.
This is a hands-on program where you learn the A-Z of building a best practice online portal from a global expert in an informal environment.
Whether you are from a mature, emerging or start-up business this is a great way learn first hand what’s required to be a successful portal leader.
Do you want to be a sponsor?

- Tuesday 25 February 2020
- 6:00 - 7:00 pm
- Brewski Rooftop Bar
VENUE


With stunning aerial views from its 30th floor, the Radisson Blu Plaza Bangkok offers an easy access to the city. Placed on Sukhumvit Road, it’s only 200 meters from MRT Sukhumvit Station and sky train.
It has on-site outdoor pool and restaurants serving Thai and International cuisine. Located not far from a vibrant nightlife of Bangkok, the hotel is 3.6 km from Patpong, 7.7 km from Khaosan Road and 21 km from Suvarnabhumi Airport.
CONTACT
Contact us

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